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Blog

23 November

The release of Chance the Rappers’ Minimum Viable Product

If you are into hip hop, there is a slight chance that you have heard about Chance the Rapper. The 24-year-old eclectic and talented artist hailing from Chicago has taken the music industry by storm. A pioneer within the music industry, his latest...

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30 August

The Millennial Takeover

Recently, we’ve noticed a shift in the way content is curated by brands that appear to be targeting a new audience, using non-traditional mediums, and delivering niche messaging.  Who are these companies targeting you may ask; none other than the...

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19 August

Branding at the Olympics

The Games of the 31st Olympiad have created an experience with branding that can be seen as inspiring and life changing. From the opening ceremonies, to watching the games, the Olympic entity in addition to the advertisements within, have done an...

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