Blog

19 December

10 winning self-care tips for Entrepreneurs during the Holidays

The holiday season is a time for connection, family, friends and festivities. As entrepreneurs we can sometimes be so plugged into our business, clients and meetings that we neglect our self-care routines that help keep us grounded. Self-care should...

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14 December

Your Brand’s position at the dinner table

It is Christmas, Hanukkah, Kwanzaa, or New Year’s Day and your family has traveled all over the U.S. and even from other countries to spend quality time at home. The table is set and the turkey that has cooked overnight has just come out of the...

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08 December

'Tis the season for Holiday Campaigns

With the buzz of Black Friday, Small Business Saturday, and Cyber Monday now over, it is now time to ramp up your marketing efforts and get your brand on the forefront of your potential customer’s radar. Implementing a well-executed holiday campaign...

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25 November

How to prepare for Small Business Saturday

Small businesses are the fabric and foundation of this country, yet during the holiday season many local businesses tend to get looked over due to the marketing and promotion of larger corporations. For the past few weeks, there has been a flood of...

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23 November

The release of Chance the Rappers’ Minimum Viable Product

If you are into hip hop, there is a slight chance that you have heard about Chance the Rapper. The 24-year-old eclectic and talented artist hailing from Chicago has taken the music industry by storm. A pioneer within the music industry, his latest...

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17 November

How to make a comeback in Business: 2016 Election Edition

With more than a week after the election, it seems unreal that the campaigning season is over. The attention of the media and people around the world has now shifted to focus on the 67 days until President elect Donald Trump takes office. Although...

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27 October

Why We Re-brand (And Maybe You Should Too)

The White Rose Marketing office is in Harlem, a neighborhood once known as a remote, garden-esqe suburb type place to its original Dutch settlers.  It is quite interesting to reflect on how the changes that are happening here in Harlem are like the...

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21 October

4 Ways to Transform Your Business Post-Conference

Conferences serve as a great environment to learn more about content specific to your industry, product/services, industry trends and networking with other business owners. After days of sessions, speeches and trainings, you head back to the office...

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26 September

Do you have the Presidential Brand?

This Presidential Election Season has created an experience like none other that can be seen as raw, aggressive and unpredictable. What started out as a Powerhouse election season encompassed of different people have now been narrowed down to two...

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15 September

Does your brand pass the Millennial test?

Millennial:  Generation born between 1980-2000, has recently reached 80 million consumers.

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